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How do you achieve results in Germany?

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Key points:

  • German e-commerce sales amount to about €50 billion annually
  • North Rhine-Westphalia, Bavaria, Lower Saxony, Baden-Württemberg and Berlin account for
    responsible for 65% of the total number of online purchases
  • Amazon is used more often than Google in Germany when initiating a purchase
  • General terms and conditions are not only required by law, but are read in full by a German